Apr 04, 2018 My Article Published by the RI Small Business Journal – Get More Business By Understanding The Buyer’s Journey
Posted at 09:14h in Branding, Customer Experience, Marketing 0 Comments
Please take a look at an article I wrote that was just published in the March edition of the Rhode Island Small Business Journal print and online versions (www.RISBJ.com). In it, I explain the four phases of the Buyer’s Journey. It is important to understand the Buyer’s Journey so that you can provide the right information at the right time and are able to identify which prospective customers need your attention at any given moment.
See the full article on page 11 of the March issue at
Bryan B Mason
Apollo Consulting Group, Providence, RI
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