Do you need a CRM?
A key component of consistently providing excellent customer service is the ability to provide all staff that interacts with customers a complete view of the customer’s needs, prior interactions, preferences, status, etc. This way, a customer can get the service they need from any staff member they interact with and not be dependent on a single person. The larger the organization or the larger the number of transactions, the more difficult this becomes without specialized software. Customer relationship management (CRM) software has been created specifically to meet this need.
Apollo can assess whether your company has a need for such software and can assist you in the selection and implementation of the best software for your situation. As Apollo does not represent any software vendors or products, the selection process is guaranteed to be unbiased.