Last time, we introduced the key concepts around understanding the marketing analytics process, the rationale being to help non-technical people understand why they are important and how to build out an analytics capability in your business based on that knowledge. We spoke about concepts such...
Marketing Cookies (AKA Tracking Cookies) are going away by January 2022 (thank goodness, not the cookies we eat). Google is removing this from the Chrome browser and will no longer pass this information or any individual identity information to marketers. This follows actions already taken...
Here are some good advertising ideas that can be done on a shoe string from Small Business Trends. See the complete article: https://smallbiztrends.com/2018/03/small-business-advertising-ideas.html Bryan B Mason Apollo Consulting Group, Newport, RI...
