Marketing

Every business owner wants to get more customers.  The question is how to get them.  Assuming that you already have both a marketing strategy and a unique selling proposition (i.e. the reason someone should buy from you), then the next step is to have a...

Personalized Marketing-Its not just for online companies but for any business selling to consumers.  It is the key to reduce over-discounting and in achieving high redemption rates on offers. The 3 Big Problems with Personalization in Online Sales and Marketing https://www.entrepreneur.com/article/288332  ...

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