Author: Bryan Mason

FREE SEMINAR An effective pricing strategy is one of the most powerful tools any company has to increase profitability.  Very importantly, it is a business tool completely within your control.  You can use pricing to drive customer behaviors into patterns that increase profitability.  Pricing can also...

Please take a look at an article I wrote that was just published in the August edition of the Rhode Island Small Business Journal print and online versions (www.RISBJ.com) called the 3 Biggest Accounting Mistakes or Misunderstandings My Clients Make. See the full article on page...

I have written a lot about how small business needs to create value, fill a niche, and overall differentiate yourself with your products and your service in order to stay relevant.  If you are a small retailer, the products you select for sale can be...

Please take a look at an article I wrote that was just published in the July edition of the Rhode Island Small Business Journal print and online versions (www.RISBJ.com) called An Effective Business Strategy.  In it I describe why you want an effective business strategy,...

Please take a look at an article I wrote that was just published in the June edition of the Rhode Island Small Business Journal print and online versions (www.RISBJ.com).  I have been writing articles in the RISBJ for some time now to share what I...

A fair number of clients ask me to help them cut costs as a means to improve profitability.  I am happy to help them.  But my help comes with a warning.  In nine years as a small business consultant, I have rarely found cost cutting...

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